Sunday, May 20, 2007

Web 2.0 -- Good Thing/Bad Thing?

I walked into the PDF speakers’ reception (at Google’s offices in Chelsea) with Andrew Keen, a digital dissenter. As presented in his soon-to-be-released Cult of the Amateur: how today’s Internet is killing our culture, Andrew’s theory is that Web 2.0 largely is rubbish, in that we’re not using the tools to build anything of value as much as we’re using the tools to tear down existing infrastructure (e.g., cultural, political, economic), merely to then shout about nothing within our own echo chambers. To Keen, Web 2.0 is a bunch of monkeys hammering away on keyboards.

It sounds like Keen oversells the point. Web 2.0 does some cool and beneficial things; I’ll highlight one successful community-building 2.0 application tomorrow. But, it’s worthwhile for each of us to consider whether our 2.0 activities are producing good things in the political realm. If 2.0 applications are primarily used solely to polish/enlarge the scale of doing the current crummy stuff in politics (like agitating the fringes and focusing more on “gotcha” than substance), they will only amplify the current crummy stuff that’s already out there. New boss same as old boss and all that. To the contrary, if the tools are being used to create meaningful dialogue (and perhaps action) within communities, that’s a different story.

To that end, I wish Jeff Jarvis would engage directly with Andrew. Both men are smart and articulate. It would hurt nothing to examine and re-examine whether new tools are being used in beneficial ways. Regarding culture, I had a nice conversation with Andrew about 2.0 introducing me to a band from his home town of Berkeley that I never would have found otherwise – Golden Birds – and how it’s not my problem or concern whether that 2.0 introduction helps displace established labels, critics, under-assistant west coast promo men, etc. Fortunately, he didn’t bite, kick or do anything to indicate that his dystopian position is militant.

17 Comments:

Blogger Jesse Harris said...

You are right that Web 2.0 has given us a very effective way to form roving online gangs to shout down opposing sides. A social networking site I used to frequent was divided neatly into two gangs that constantly fought for turf on political issues. The end result was no meaningful discussion, but rather shouting the same stale talking points over and over while working quickly to define which side each participant belonged to. Witness what happened on the Senate Majority Site when their posts on keyword protection ended up hitting Slashdot: that crowd stormed the gates and left over 30 comments in less than 12 hours, all strongly opposed to the discussed legislation. If something is derided on DailyKos, you can expect the groupthink to take over and flood you with endless profane and defamatory comments.

On the flip side, it's given us resources like Wikipedia, ways to directly interface with our legislators, useful mashups like Google's new My Maps feature and a host of other applications that make sharing data with a large audience easy and effective. The crowd is generally pretty good at fixing errors and falsehoods in a timely manner to help moderate the content.

Blaming the tools is total crap. People have been behaving badly online since they figured out they could log on to IRC and start trash-talking total strangers in foreign countries with no real and lasting repercussions. The anonymity of the Internet, real or imagined, makes people behave in inappropriate ways they wouldn't dare attempt in public. It's been that way since I first logged on with Netcom in 1994 and it's still that way today. People who behave badly online end up losing authority with the larger crowd while gaining only a small amount of it from the choir they've intended to preach to.

The only people who are going to be taken seriously in the new world of Web 2.0 are the ones who work to build an identity that has authority. The real authority is someone who operates on honesty and transparency while trying to build useful resources. Right now, we don't have a central way to establish their authority. (Technorati and Google's Pagerank can only take us so far in a world where the gangs all inter-link to each other.) Once we're able to, as a crowd, rate the usefulness of websites in a way other than links, authority will mean something and the real contributors will shine through. Until then, welcome to the wild, wild web.

12:01 AM  
Anonymous Voice of Utah said...

I realize that your post was intended for the more computer literate so this might be a silly suggestion, but for those of us who are not overly tech savvy but are interested in ongoing cultural debates, could you in future posts sort of explain a little more what you're talking about? I mean, for example, what is Web 2.0? If you don't want to dumb down your posts for the ignorant-but-interested, I'll understand.

10:05 AM  
Anonymous Anonymous said...

Thoughtful remarks, and yes, a little more background would be helpful. Such as, what exactly was the purpose of this conference? I think plenty of us are interested in the tech world, but keeping current is daunting for the average guy.

11:19 AM  
Blogger Jesse Harris said...

Web 2.0 is also called the "social web". It is, in effect, user generated content shared with a mass audience. Blogging, wikis, YouTube and MySpace are examples of Web 2.0 applications and sites. It's not really a technology or group of technologies, but more of a way that we use web sites now. They're no longer static or one-way conversations because they encourage user participation both in creating and commenting on content. We also have new ways to track this content by the prolific use of RSS, a technology that's been around a while but has just started to hit critical mass.

From this, we get ways to collaborate on projects that we've never had access to before. Digg lets us push otherwise obscure news stories to the top of the heap. Del.icio.us lets us share our bookmarks. Wikipedia gives us a way to share our specialized knowledge with millions of visitors. MySpace lets us keep tabs on all of our friends and acquaintances with ease. Blogging systems like WordPress

Hopefully that sheds light on what the whole "Web 2.0" concept is all about. It's kind of a nebulous idea, so I can see how it would be difficult to grasp for a non-gearhead.

2:52 PM  
Anonymous Laurie said...

Re: Voice of Utah's comment: If you are wanting to explore further on Web 2.0 Applications, you can go to this site: Listio.com. There you can learn about apps, how popular they are and comment and ask questions! Its free to join.

3:12 PM  
Blogger steve u. said...

VOU,

Sorry. I'm talking about inclusive actions, but use exclusionary, esoteric terminology to do it. Poor form. Thanks Jessie and Laurie for pitching in.

3:50 PM  
Blogger Dirk Mandick said...

My take? Web 2.0 = good thing

If you're interested in web 2.0 applications then Listio is the place to go. I stumbled on to it last week and now I'm kind of addicted. You can review and vote on your favorite apps and even post your own and have it voted on. It's a great way to test the waters.

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